It’s part of a journey to make sure you are aware of how many points of contact you need to deliver what you need to deliver.

It’s always on you, to be honest, clear e simplist about it.

I have this checklist. When working on a journey, that can be a meeting appointment, a project kickoff, an event, a party… does not matter:

• What are the contact points? Which of these are needed, and which are optional.
• What is expected in each one of the points? You need to understand the desired outcome to make sure you are reading what’s happening during the journey correctly.
• What sort of skill is needed to actually execute the point of contact? You may need design skills or just the patience to call someone. Maybe a mail to a mailing list? Copy skills and revision skills?

This is not a definitive list. But I’m doing these for more than two decades and I’m ready for a next journey design.

You can and should add your care, thinking of contact points and when you perform what is related at each point. You want people to come back. And if the case is so that they do not come back, that these people do not start making complaints out there. 😁

— Daniel Wildt

It’s your time to engage with my writing journey. Check my project at patreon.com/dwildt and become a patreon!