Startup and business talk with DHH and Jason

There’s this channel on youtube called This Week in Startups, from Jason Calacanis, where we can check some great interviews and great discussions about business, startups and entrepreneurship.

One of the interviews I liked most are from DHH (David Heinemeier Hansson).

He was on the show back in 2011, great moment!

And he was on the show again back in 2013. They talk about business, 37signals (now basecamp), they talk about remote work (book ahead!). Great talk. Check it out!

How bad do you want it?

I was thinking about some goals. About what I want to achieve. The end of the year is approaching… so I guess it’s quite normal to start thinking about next year plans.

When I first saw this video, the impact was both the restless guy training and the sentence:

When you want to succeed as bad as you want to breathe, then you’ll be successful.

It shows that we need to keep focused on what we want to achieve.

Help you creating constraints, so you can stop and change direction faster. Evaluate your progress frequently.

Make it happen!

You may wanna see a basketball version and with the real guy (Eric Thomas) telling the story. More on Eric Thomas? Check his website! Learn more about him.

I am …!?

In order to start saying “I am …!“, we need first to ask a question. And it can be: “Who am I?“. Sometimes that question is a huge question. Then we can start with a different question like “How do I want to live?“. Just to think about a life style.

Or… maybe just think about your dreams.

When we start “downloading dreams” into real life, transforming them into projects, we start facing and struggling with reality. And it’s only our choice to keep moving and seeking for finishing those projects, or stop and learn. And with finishing, what we want is that “fulfillment feeling”.

We can start to understand better our brain.

But inside our brain, or our hearts, it’s our purpose.

My take is that everybody should think about purpose. You should be living your passion. Even if it’s not everybody’s passion.

About “Who am I?”. I don’t to know who you were, or who you want to be. We can start looking in a different perspective. Outside in.

Think of you as a product or service to help the world to become a better place. Ok?

Have you ever thought about that?

So start thinking about that. I can wait… :-)

Now, let’s answer questions like:

  • Who do I help?
  • How do I help?
  • How people find me, and how do I deliver what I do?
  • How do I interact with people?
  • What do I get from that? What do I give?
  • What do I do?
  • What do I have?
  • Who helps me?

Those are questions we usually answer when thinking about a business model and understanding a product/service, looking at a Business Model Canvas.

But in this case, the perspective is based on a Business Model You!

Think about you!

Build your purpose and think about how to transform who you are in what you do!

And… don’t wait for a script. Build your own. Find freedom.

Find your way to wake up without the help of an alarm clock.

Find your peace.

Find your pace.

Find your place.

Find yourself.

Happy 2013 to you.

What have we done during #RHoK 2012 in #PortoAlegre?


Attendance: Saturday Dec 1st.
Number of Teams: 2 (13 attendees)
Number of Problems Presented: 4
Number of Solutions: 2
Media Links: Daniel Wildt blog and Jorge Audy blog


1. Let’s Help It – Thank You Notifications

  • Contact: Daniel Wildt
  • Related Problem: Building an app to help people to find NGOs and engage with them. How to improve engagement?
  • Solution Description: We are adding a new functionality inside Let’s Help It NGO management, where NGO managers will be able to send “thank you cards” for people who is helping the NGO.
  • Code:

2. CEA (Vila Pinto) Website

  • Contact: Glauber Dutra Ramos and Rafael Lisboa
  • Related Problem: This project is the website for Vila Pinto, one of the most needing area in Porto Alegre/RS – Brazil.
  • Solution Description: They have a lot of initiatives to make their lifes better and one of their ideas is the Reclycling Center, what help a lot of families get money and help the local comunity to fight against the drug dealers and social injustice. You can figure out more information about Vila Pinto and the Reclycling Center watching a video from YouTube.
  • Code:

Agile Transition. PMBOK knowledge areas and how values, principles and agile practices play together

I did this presentation first in portuguese for the Agile PMI Community of Pratice, and lots of people asked me to play again in english! So here it is.

We talked today about PMBOK knowledge areas and how those relate with a team working with agile values, principles and practices. Focus on people management, costs, scope, time management, quality, risks, all the knowledge areas!

Stay tunned for more webinars. Check webinars at the Agile PMI CoP.

Having some fun! Games for iPhone

Playing games using an iPhone is something I do when reading or sleeping are not options. Great for flying time. So here are games I’m playing lately using my iPhone.

These are paid games, but satisfaction is guaranteed.

These are free and fun:

NoSummit Porto Alegre – Delivering networking and entrepreneurship value

Getting a community together during a saturday afternoon. Sunny afternoon. How easy is that? Not easy, but we can always find people interested in learning, teaching and sharing ideas about entrepreneurship. We did all this with NoSummit, a self-organizing event that happened during September 22nd, in cities around Brazil.

But wait… why are you writing in English, about an event from Porto Alegre? Well, we did most of the event talking in English! Thanks to Max Lincoln from ThoughtWorks NY office, who helped to organize the event, we were able to practice English during our afternoon!

Actually I must give a big “clap clap” time to Mario Areias, MaxPaulo Caroli and ThoughtWorks Brazil. TW is always there to help the community to get together and deliver great networking time.

I sent this tweet after finishing the event. It was a great time, with our people discussing different aspects of entrepreneurship, innovation, agile, building products and services, understanding startups and lean startup concepts.

In the end, some people asked for references. So I will leave here some places to continue the conversation:

Here are some other pictures.

Desktop notifications, don’t do that!

Wow, great new feature from Google! You can now enable desktop notifications even using the web browser! That will help you 100 times more to be… interrupted! That’s a bad thing!

If you use GTalk embedded in a browser window as I like to use, here’s a tip to avoid enabling these desktop notifications.

I keep one of my browser windows on top of all others, so I can see it’s title bar, no matter what application I’m using besides the browser. When someone starts to chat with me, the title changes, and it kind of interrupt me, but gives me some seconds to finish up what I’m doing and then I can give the right attention to the chat window. Or defer the talk to the end of my working cycle.

Notifications for emails… no, you don’t want that. You drive your life, not emails. Build a way to make sure you are not every 5mins checking for new messages and cleaning up your inbox.

So, if I can give some tips, here they are:

  • Avoid desktop notifications. Check every desktop notification you have and verify if that one is really important. If not, disable it! But hey, if you work on some mission critical support team… leave that notification active ok?! :-)
  • Make sure you have a routine to avoid checking emails every 5mins. If something is really important, teach people to call you. Or to ping you by instant messaging, SMS, os some other option that is really going to interrupt you, but for a good reason. If people call you and it’s not that urgent, also tell them they can use emails, and then you can answer back with more time. Actually, in your time.

How technology evolves in a team?

Dilbert is always nice. On Oct 17th 2011, the comic strip was about building a 5-year technology plan for the CEO.

How is technology evolving in your team nowadays?

What triggers new technology to be selected for a proof of concept, for some sort of research or even for an internal project?

Here are some options you can think about:

  • Presentation events: build a morning or a night to get the team together and have lightning talks, 5-10 min talks about technology, management, out-of-box-thinking, things that can spark, trigger new directions to the team. Examples are TED talks or Desconf (in portuguese – this is an initiative I help).
  • Coding Dojos: having a regular coding dojo agenda, can help the team to practice their programming skills, try different languages and frameworks. With this, new ideas will come up eventually and there you go, more options to use inside the team. You will also work on pairing skills, test automation skills and will find a better team integration.
  • Hackatons: Think about initiatives like Rails Rumble or Random Hacks of Kindness (RHoK). Think about days where people get together to solve a problem, trying some engagement in the local community.
  • Blogs: tell people what are you learning and share knowledge. Telling what your team is trying, without violating some internal rule with the company. Creative Commons content. You will probably show something that is already online, but making it easy for someone else to find and use the documentation.
  • Yammer or other internal social network like Chatter: show what are you doing internally. Motivate others. Create some groups where people with same interest can share ideias and promote. Create a more online and active team sharing what’s happening. It’s a way between IM (sync) and e-mail (async) communication. And a form of communication where you want to be short and concise. – 1 year after public launch

Since May of 2009 I’m playing as CIO / CTO for Trevisan Tecnologia, a mobile development company located in the south of Brazil.

My mission here is to create a new culture and help grow the company teams to enable the creation of new products. When I say culture I mean creating a Learning culture based on Lean and Agile practices. Our team is growing a lot and will keep growing. When I say new products, I’m saying Lean Startup style.

Today is a great day. is completing 1 year after public release. is a mobile platform that enables companies to deliver quality corporate mobile apps faster to the market. It’s simple, fast to develop, and you can find what you need to develop corporate mobile applications.

The good thing is to look back and see amazing things our team done, not only technically but also looking at the product itself. I’m proud to be part of this team.

We have published an infographic telling a bit of the story of this past year. infographic